I have fine hair, so if I go one day without washing it, it’s already weighed down by grease. There is no such thing as the “second-day look” for me unless I find the right dry shampoo. I’ve tried a plethora of hair products, from those that promise volume to those that promise beach waves, but with a good–nay, with the best dry shampoo, I’m able to get my hair a little bit closer to the Brigitte Bardot body I’m forever chasing.
My dry shampoo needs are far from unique. According to the online marketing tool SEM Rush, an average 60,500 people search for “dry shampoo” on Google every month, giving me an unrequited kinship with 60,500 strangers.
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And the most searched dry shampoo brand might surprise you because it’s nothing you’d see walking the aisles of Sephora.